This one is a twofer.

At the very heart of innovation there is the need for experimentation, to wander into what we don’t know.

“If you know exactly what you’re going to do, what’s the good in doing it?”

pablo picasso

And experimentation is based on “trial and error”. So failure -at least momentary- comes with the territory.

Every innovator has to feel comfortable with this, and move on, keep trying.

“I have not failed. I’ve just found 10,000 ways that won’t work”

Thomas A. Edison

As published on The Channelmeister

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This term is thrown around quite a bit, from everything in B2B customer relationships, to many consumer-related examples, like the value of all the groceries someone could buy during their lifetime.

But we didn’t invent it. It has been around longer than we think.

When Henry Flagler decided to lay down rails and build hotels in South Florida, one of the things he pondered was the amount each new resident or frequent visitor would spend on his railroad business. He estimated that each person would amount for $300 in transportation tickets, during their lifetime. About $8,000 in today’s money.

As published on The Channelmeister

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The ChannelMeister - Huba Rostonics

Uncovering insight. Tracing the path forward. Marketing and Channel Ecosystems Strategist, helping companies navigate change and grow.